By 2025, one of the largest generations in history will leave the workforce as the last baby boomers reach retirement. They’ll be replaced by Generation X, Millennials and those just entering the workforce, Generation Z.
Members of Gen Z — people born from 1995 to 2010 — are true digital natives: from earliest youth, they have been exposed to the internet, to social networks, and to mobile systems. And like their close kin, the Millennials, they’re also throwing a wrench into traditional office culture. However, the way Gen Z approaches work is distinct from Millennials.
So, what does this mean for the traditional role of printing in the workplace?
Contrary to popular perception, industry experts believe that decision-makers will continue to place significant value on paper documents between now and 2025. Why? People appear to trust printed media more than digital media. According to one study, 63% of Gen Z believe that important documents SHOULD be printed because they are “more secure”. So, while print is not disappearing, the role it plays in the workplace will change.
The increasing mobile and digital nature of the workplace means it is hardly surprising that the industry sees cloud printing, mobile printing and paper-to-digital workflow as the technologies companies most need to invest in to ensure they remain relevant to Generation Z.
Quocirca’s Print 2025 report reveals that over half of those under age 30 expect office print volumes to increase over the next five years. Much of this growth is expected to be driven by mobile printing, with 55% indicating that they expect mobile print volumes to increase over the same period. Similarly, companies must focus on bridging the paper to digital gap by pursuing digital workflow integration – both mobile and office solutions – to build seamless document environments and intuitive user experiences.
In the same report, 84% of organisations rate security as a top investment priority and 45% of Gen Z believe built-in security features will be important in smart MFPs.
Print 2025 found the highest ranked features required for MFPs are:
— wireless connectivity
— usage analytics
— integrated mobile printing
— built-in security
Is your print fleet ready for Generation Z? Contact RGO to discuss your options.February 21, 2020 in Industry News